To really solve big problems, it’s got to be your day job. Tweet This Quote

Bio: Hunter Lovins has played an active role in educating senior decision-makers in business, government, & civil society to restore & enhance natural & human capital while increasing prosperity & quality of life. Trained as a sociologist and lawyer (JD), she co-founded the California Conservation Project (Tree People), and Rocky Mountain Institute, which she led for 20 years. She has consulted for companies like Clif Bar, Wal-Mart, the Pentagon, the U.S. Environmental Protection Agency and the Department of Energy. She has co-authored nine books, including Natural Capitalism with Paul Hawken.

In many ways, the answer to scaling is the same answer as to what got you to where you are now. Tweet This Quote


For more from Hunter Lovins, check out her writing on UNREASONABLE.is here

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